[australia] FW: Engaging contributors

[Catherine Doran]

Hi,
 
We currently operate on a very centralised system, requesting content
from staff where appropriate. In most cases the content is forwarded and
then we add it into the CMS.
 
The problem I could foresee with the incentive system as suggested below
is that quality may suffer - if it turns into a competitive environment
there would need to be some kind of system for assessing quality as well
as quantity - many pages of badly written content aren't as valuable as
one succinct, easy to understand page!
 
My preferred method would be for this to be a 'whole of organisation'
process - if a staff member or team has responsibility for something
which has a presence on the intranet or website, part of their role
would be to provide (and where appropriate maintain) this content. This
means it needs to be a process which is driven from the management
level, requiring full commitment from all levels of staff - not always
easy! This is where we need to prove the business value of an
intranet/website and ensure that this is endorsed (preferably signed
off) by management.
 
Just my thoughts!
 
Catherine
 
Catherine Doran | Project Manager - Knowledge, Sustainability Victoria

T: 03 9639 3322 | F: 03 9639 3077 | 2/478 Albert Street, East Melbourne
3002 | www.sustainability.vic.gov.au
<file:///C:/Documents%20and%20Settings/catherined/Application%20Data/Mic
rosoft/Signatures/www.sustainability.vic.gov.au> 

 
 

________________________________

From: Ritchie, Michele 
Sent: Thursday, July 13, 2006 11:15 AM
To: 'Marius Coomans'
Subject: RE: [australia] Engaging contributors [SEC=UNCLASSIFIED]


Marius
 
I recall at a seminar I went to some years ago, there were some
suggestions as to how to get people to contribute and that was to give
rewards or incentives; some ways include:
 

*	
	publish (in a newsletter?) how many times this month each person
has contributed - sometimes people get competitive and want others to
see they have contributed the most for the month
*	
	have a monthly reward for the person who has contributed the
most - bottle of wine, movie voucher etc.
*	
	make contributing to the intranet one of the goals in their
Peformance Appraisal contract; they agree to contribute content at least
once a month or whatever, so then you have some accountability.

I have not used these ideas in practice, but I could see them working in
some organisations.
 
kind regards
 
Michele Ritchie
Information Manager 
National Measurement Institute 
PO Box 385,  Pymble  NSW  2073
AUSTRALIA 
+61 2 9449 0129 (t)    +61 2 9449 1653 (f) 
michele.ritchie at measurement.gov.au 
http://www.measurement.gov.au <http://www.measurement.gov.au/>  
 
Save time, save stress ... ask a Librarian.
 

________________________________

From: australia-bounces at lists.cmprofessionals.org
[mailto:australia-bounces at lists.cmprofessionals.org] On Behalf Of Marius
Coomans
Sent: Thursday, July 13, 2006 9:18 AM
To: australia at lists.cmprofessionals.org
Subject: [australia] Engaging contributors


I received some encouraging emails in response to my last message, so
I'm sufficiently emboldened to help breath a bit of life into this list.
With its eclectic array of subscribers, there is bound to be a great
store of wisdom and experience here. 
 
So:
 
Over the past 10 years, our industry has (largely) mastered the
technology and processes to successfully implement Content Management
Systems. However, in many cases, those systems still fail to engage
those who have most content to contribute. 
 
Why is that? How can our success rate be improved? How do we balance
"process" with "creativity"? Can we leverage the success of Weblogs and
that of Wikipedia? 
 
 
Marius Coomans
Active Web Communications

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